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Pages:
17 pages/≈4675 words
Sources:
12 Sources
Level:
Harvard
Subject:
Business & Marketing
Type:
Coursework
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 39.95
Topic:

Unilever Using Variety Of Tools And Dimensions (Coursework Sample)

Instructions:

The coursework was about discussing the operational effectiveness of an organization. for discussing the operational effectiveness, it was further briefed that operational process design and location and process strategy of the organization should also be described. the coursework also demanded the swot analylsis of the organization. the financial analysis of the organization was also performed as per the brief of the coursework. the credibility and validity of the data sources used in this coursework was also added as per the instructions.

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Content:


Introduction:
The goal of this research is to assess the 'Unilever's' operational efficiency. A brief introduction of the organization is presented in this report. This report will examine Unilever's operational efficiency in a variety of ways. Operational design, layout and capacity, market and financial controls will be reviewed when the location is chosen. There will be suggestions for improvement in efficiency and decision making in each section. Data and information sources will then be evaluated. The conclusion of the report is also added at the end.
Unilever was formed on 2 sept, 1929, when the British soap company Lever Brothers and the Dutch margarine company Margarine Unie combined. Aside from oil and fat production, the corporation diversified and expanded its operations all over the world in the late 20th century. It has made several acquisitions in the corporate sector. ICI purchased Unilever's specialty chemical assets in 1997. A gradual shift away from quietly food items to beauty and wellness brands occurred under Paul Polman's management in the 2010s.
United Kingdom's capital city of London serves as Unilever's headquarters. As an example, Unilever produces a wide range of products, including food and condiments like ice cream as well as vitamin and mineral supplements, as well as cleaning products like detergents and pet food like dog toothpaste. Unilever is indeed the world's largest soap manufacturer. Unilever's products are sold in 190 countries CITATION Wub08 \l 1033 (Wubs, 2008).
Evaluation of Unilever’s operational effectiveness:
An organization's operational effectiveness includes the methods it uses to make the most of its resources while still delivering high-quality goods and services quicker than the competitors CITATION San141 \l 1033 (Santa, 2014). This section includes the evaluation of operational effectiveness of Unilever based on different parameters such as demand, design, capacity, financial control and SWOT analysis etc. it will be evaluated whether these parameters favor the organization effectively or not.
Operational process design:
Customers and the market are taken into account when developing a product that meets their needs. When a product is broken down into its component parts and employed in the manufacturing process, this is called "process design”. This section is further divided into two sub sections and the thorough design process of Unilever is evaluated.
Operational process map:
Management of operations is to secure adequate resources and develop processes to support production in this decision area. Automation and robots are used extensively by Unilever in its industrial processes. This method maximizes the effectiveness and production of the business. For example, Unilever's home care products are produced consistently thanks to automation. As demand fluctuates throughout the year, production capacity can be shifted to accommodate seasonal and special event variances. To keep the company running smoothly and efficiently, Unilever performs frequent assessments of its processes and capacity requirements CITATION Har09 \l 1033 (Haroon, 2009).

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