Technology evaluation study Technology Case Study Paper (Case Study Sample)
BIG DATA ANALYTICSsource..
TECHNOLOGY EVALUATION STUDY- BIG DATA ANALYTICS
Technology Evaluation - Big Data Analytics
Introduction and Overview
Big data analytics is a process of organizing, collecting and analyzing an enormous set of data, for purposes of discovering useful information and patterns. Big data analytics does not only help in understanding information found in a data, but also helps in the identification of crucial data to the organization, and for the future business decisions. Zadrozny and Kodali (2013) maintain that big data analysts normally want the knowledge that emanates from the analysis of the data under consideration. Business organizations are continually looking for methods of finding actionable insight and knowledge in the data under their possession. Furthermore, Sathi (2012) explains that most enormous data projects normally originate from the desire of answering specific questions relating to business operations.
These questions might include on how to increase sales, effectively manage the organizations human resources, and methods of cutting organizational costs. Liebowitz (2013) therefore maintains that with the right platform of big data analytics, an organization will gain the capacity of increasing efficiency, boosting sales, improving operations, risk management, and customer service. This is an evaluation study plan, whose main objective is to understand the benefits and costs of using the technology of Big Data Analytics. So as to satisfy the objectives of this paper, considerations such as identifying the research questions which this technology is targeted to solve, the methods through which the study was conducted, the limitations and the timeline of events will be made.
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