Impact of Covid 19 Pandemic on Consumer Behavior (Essay Sample)
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Impact of Covid 19 Pandemic on Consumer Behavior
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Impact of Pandemic on Consumer Behavior
At the beginning of the Covid-19 pandemic, product shortages became the biggest problem facing consumers. The impact was great on consumer behavior due to increased purchases, compliance with new demands, and increased panic experienced. Many buyers ever since opted to stockpile additional stocks after the shortfall experienced at the start of the pandemic (Sheth, 2020). Governments' restrictions on movement and social gatherings such as supermarkets led to consumers practicing stockpile techniques on product purchases that would take them for days without depletion.
The pandemic has also caused an increased number of death cases and loss of jobs; this has, in turn, led to a decrease in consumer income and subsequent decrease in consumer purchasing power thus making consumers shift to purchasing essential goods for survival (Sheth, 2020). Covid-19 pandemic gave rise to e-commerce platforms and door-to-door delivery systems. Ever since consumers have adapted to making online purchases and their product
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