Job Out Look (Essay Sample)

Job outlook
The job outlook for marketing and media managers is strong; it is estimated that demand for this position will grow at an average rate of 13 percent from 2012 by 2022. This is the same average for all other occupations. Marketing and media will still remain core part is Norwegian Cruise Line as the company seeks to expand its business. Marketing and media managers will be in charge of media planning, direct and coordinate advertisements and promotional campaigns for Norwegian Cruise Line and introduce new cruises to the market. Media and marketing managers will be responsible for managing digital media through the official website, social media as well as online chats.
Employment in the industry
There were 180,000 employees in this field in 2012. With a projected average growth rate of 8% to 13%, the employment in this field will increase by 22,900 to 203,400 for the marketing manager. Other related professionals such as those of advertising, promotions and marketing managers will experience a growth of an average 12%.
Effect of technology and legislation
However, job outlook for newspaper publishers and promotions managers which are top employing industries are expected to decline by the year 2022. As these employees decline, marketing and media managers will replace them in their industries as a result of increased demand to advertise on the internet. Change in technology is big boost tor marketing and media managers as demand for digital content will increase. As a result more demand for media managers across industries will raise steadily as many firms marketing goes online. Any legislation that will affect consumption of internet either positively or negatively will also affect the demand for marketing and media managers. If the registration encourages use of internet, then more marketing and media managers will be needed and the ...