Skills in Digital Marketing (Essay Sample)

Skills Report
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Table of Contents TOC \o "1-3" \h \z \u Introduction PAGEREF _Toc119675858 \h 4Communication Skills PAGEREF _Toc119675859 \h 4Creativity PAGEREF _Toc119675860 \h 4Positive Attitude PAGEREF _Toc119675861 \h 5Flexibility PAGEREF _Toc119675862 \h 5Ability to motivate others PAGEREF _Toc119675863 \h 5Financial management skills PAGEREF _Toc119675864 \h 6Time Management PAGEREF _Toc119675865 \h 6Conclusion PAGEREF _Toc119675866 \h 6References PAGEREF _Toc119675867 \h 7
Introduction
There is a general tendency for every business to develop its specialized expertise. However, the traits and natural talents that make a person a successful entrepreneur or manager tend to be relatively consistent across sectors. These include things like having a solid work ethic and being able to multitask well. As a professional option, entrepreneurship is gaining popularity all across the globe, and this trend is expected to continue. An entrepreneur is capable of starting a new firm, willing to take risks to make a profit, and providing the market with fresh, inventive ideas (What Are the Most Important Skills Entrepreneurs Need? 2017). A person who runs a company accepts the risks involved, and benefits from the opportunities that come with being the firm's owner are referred to as an entrepreneur in the modern context.
As a result, entrepreneurs are deliberate leaders who often possess the knowledge and experience of innovators to bring novel company concepts to the market. Successful businesspeople are laser-focused on making their choices and removing the roadblocks that stand in the way of achieving their objectives. However, to be successful as an entrepreneur or manager, one has to possess the right talents and the mentality to improve and aid in the progression of the strategic company while also generating a more significant amount of substantial cash. To be successful, entrepreneurs need both technical and people abilities. This paper examines the fundamental skills that must be had to be a successful manager or business owner.
Communication Skills
For business owners to be successful, they need to have strong communication skills to interact with the people they collaborate with effectively. When business owners and the individuals they collaborate with have a strong knowledge of one another, their job is more straightforward. Entrepreneurs with strong communication skills may discover that it is simpler to interact with their business partners, get capital, and cultivate connections with potential clients (Online, 2018). In addition, having strong communication abilities might make it simpler to manage the associates that work for an organization. For an entrepreneur to be successful, they need to communicate effectively with their customers, workers, creditors, investors, colleagues, and mentors. In addition, they are proficient in several communication modes, such as face-to-face and one-on-one exchanges, written communication, group exchanges, online or email messaging, and in-person and one-on-one talks.
Creativity
Inventing new things is one of the many benefits of cultivating your creative side. Suppose you do something again and over again and expect different outcomes. In that case, you are engaging in an exercise in futility since it is improbable that you will have new and improved results. Entrepreneurs and managers must be able to think creatively to recognize problems and provide solutions that are relevant to the actual world. Individuals are also motivated to create new ideas due to human creativity and the desire to advance, which results in the creation of a vast number of chances (Creativity in Business |, n.d.). Because of this, effective business owners are quick to try new things to determine what approaches provide the most outstanding results for their companies. In addition, great businesspeople are always looking for new opportunities to broaden their horizons and add depth to their life. Every encounter that might introduce them to new prospects may add to their overall success (Andersen & Kragh, 2013). The ability of business owners to foster an environment conducive to creative thinking in the workplace by demonstrating such thinking themselves enables workers to feel more at ease while generating new concepts.
Positive Attitude
To be a successful business owner or manager, one essential skill is a positive attitude. This is because having a good attitude gives one a feeling of optimism for the future, even when things are not going as planned. Because of this sense of optimism that comes from maintaining a positive attitude, business owners can remain optimistic about the prospects for the long-term success of their companies, regardless of the current problematic conditions. Many people would instead collaborate with someone with a more positive outlook on life than with somebody who is pessimistic (Andersen & Kragh, 2013). A more optimistic outlook may also significantly improve business owners' and managers' choices and the possibilities they seek.
Additionally, a happy attitude influences the people that managers and business owners engage with, as well as the attention that they have on their present objectives. Similarly, positive attitudes affect the drive of business owners to keep learning new things and enhance their performance. They become more curious, open to new experiences, and keen to take the initiative.
Flexibility
In addition, to be successful as an entrepreneur or manager, one must demonstrate flexibility and be willing to make some adjustments for the sake of the business. To be a leader, one must remember that one must meet particular requirements to run a successful business. These requirements include being aware that other people's needs come first and being willing to adapt to new circumstances (Bokhari et al., 2020). A person who can change their communication or management style to the current conditions is said to possess flexibility. Because different people respond positively to various management approaches, business owners and managers need to be adaptable in how they approach the management of their workers to maximize the productivity of their teams. In addition to this, business owners need to have the capacity to react to the changing nature of their sector, which will allow them to adjust to new circumstances and continue to be relevant and competitive.
Ability to motivate others
Additionally, to be a successful business owner or manager, a person has to be able to work well with others, put their ego aside when necessary, and inspire and encourage other people for the company's sake. To motivate other people, you need the capacity to listen to them, paying attention to their problems, interests, and ideas to give them the impression that they are a part of the effort (Bokhari et al., 2020). In addition, it is essential to avoid appearing as self-promoting or ineffectual. Consistently demonstrate to your staff that you are willing to assist them and are interested in their ideas to foster teamwork and encourage them to buy into your objectives.
Financial management skills
Another essential ability necessary to be a successful entrepreneur or