Coca cola Contribution to a Better Environment (Essay Sample)

Coca cola Contribution to a Better Environment
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Coca cola Contribution to a Better Environment
Introduction
The corporate world is shifting from pursuing the one single goal of profit maximization without considering the effects of the means used to increase income. Traditionally, companies adopted the process that yielded the maximum profits regardless of whether they have adverse effects on water, air, and land. However, consumers are now rational and they seek goods that are produced without causing negative effects to the environment. Coca Cola Company is one of the firms that have taken measures to control pollution of the environment in its entire chain from raw materials, work in progress, finished goods, to distribution of their products.
Coca Cola Company is one of the leading soft drinks companies in the world with most of its products across different regions globally. International environmental regulations are policies that help control the corporate world from environmental non-friendly activities CITATION Bro09 \l 1033 (Brower, 2009). Coca Cola has complied with these regulations as one of the ways to ensure a better environment. Such regulations include water conservation during production, disposing of waste products, and use of environmental friendly transportation means. Compliance to these regulations helps the company to redesign its production and distribution methods that leads to better sustainability of the environment.
Recycling is one of the common methods adopted by different companies to reduce waste and in the long run better the environment. Coca Cola Company has designed a system of collecting empty bottles and crates CITATION Coc11 \l 1033 (Hays, 2011). They pick them from the retailers, take them to cleaning plants and reuse them. This practice conserves the environment reducing the number of wastes being disposed after taking the soft drinks. Coca Cola drinks are mainly packaged in glass bottles which if disposed, they are not decomposable. Recycling reduces such bottles from clumping in dump sites which may cause hazard to the environment.
According to Poluni (2010), waste management is an important practice towards the achievement of a sustainable and better environment. The soft drink company has set aside dump sites for products that cannot be recycled or reused. These dump sites when treated, the wastes do not cause air, water, or land pollution to a large extent as compared to a situation where dumping of such waste was not controlled.
Coca Cola participates in corporate social responsibility activities as one of their programs to give back to the society. Such activities include tree planting exercises that help replace trees cut down daily for other purposes. The company also involves itself in cleaning practices of major cities to ensure a clean and safe environment for the residents. It also provides awareness and training to local people and their consumers on the need and importance of environmental conservation CITATION Coc11 \l 1033 (Hays, 2011). The involvement of Coca Cola Company in such activities helps to better the environment and reduce pollutions.
Coca Cola also indicates that it has water community programs developed to promote healthy cut-off points to help balance the amount of water consumed during the entire production procedure CITATION Bro09 \l 1033 (Brower, 2009).
Conclusion
Coca Cola being one of the leading soft drink producers globally, has contributed in a number of ways towards a be...