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Business & Marketing
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Topic:
Impact of Globalization on Value Chain (Essay Sample)
Instructions:
The task was to research on the impact of globalization on value chain in relation to various aspects such as technology, human resources, financial resources among others. the essay is about how global technology, availability of variety of human expertise has changed the the operation of the value chain for various organizations. source..
Content:
IMPACT OF GLOBALIZATION ON VALUE CHAIN
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Impact of Globalization on Value Chain
Introduction
To many managers, the term globalization has always elicited mixed reactions relating to anxiety and fear. Globalization has formed dynamism in the market which has precipitated high degrees of efficiency, the new model of competition, and need for highly qualified expertise in the supply chain management. Through globalization, various competitors with efficient supply chains from developing economies have entered the world market and decided to compete with already-established global market leaders in the supply chain. Value chain and globalization are interrelated concepts which play a significant role towards organizational prosperity. Through economic liberalization, companies have been able to access new markets, cost-effective raw material, and skilled human resources. A firm which needs to extend its operations to a global scale needs to observe various aspects. The elements include political, economic, social, and technological considerations. Value chain involves all activities required in designing the product, production, product marketing, and distribution. In this paper, I am going to explore the way globalization has affected value putting into consideration various aspects such as financial, human resource, technology, competitive advantage, corporate social responsibility, political, and cultural issues.
Globalization has created a wider market for companies with various forms of competitive advantages. Countries such as China have established various companies in countries where the cost of labor is low. With world-class machines, China economy has improved significantly due to the establishment of markets in different nations where consumers can quickly acquire the goods and services easily and at a dear price. To the value chain, taking the competitive advantage of low cost has not only led to lower commodity prices but also it has made the goods and services to be near the customers. Efficient logistics ranging from cheap and efficient means of transport has increased the outsourcing activities for the companies. Cost-effective means of transport has facilitated the transport of raw materials from the countries where their cost is low. (Frick & Laugen, 2012, p.276). This has, in turn, led to lower production costs for the firms. Lower cost of production has resulted in low prices. Additionally, effective logistic means has also given the buyers various buying alternatives.
Consumers can outsource the goods and services from the economies where they feel the price is low. Economic globalization has also enhanced the marketing scope for various companies which possess it as an added competitive advantage. Organizations with global products such as Sony, Samsung, Mercedes-Benz, and Toyota have engaged in aggressive marketing in various countries as a form of promoting their goods. This world marketing has led to multiple benefits both to the consumers and the sellers. To the sellers, the strategy has made it easy for the companies to launch a product in various economies within a very short period. Marketing has led to the increase in sales revenue, tax savings and access to finance. (Naghi & Para, 2013, p. 168-169). Additionally, product marketing has helped to reduce the operational costs due to the product's unique name. To the consumers, it has led to quality improvement, lower cost, and the variety of choice.
About financial consideration, globalization has led to increase in sales revenues and decrease in expenses in the supply chain. Unlike old days when businesses used to focus on internal logistics, nowadays through economic globalization organizations have come up with ways of eliminating every type of risk and increase revenue through the creation of relationships across the globe. One of the strategies which many companies have adopted is the integration of the customers and the suppliers. This game plan has considerably led to a sound financial performance for various firms. It is important to keep in mind that company expenses cover 30% to 40% of most companies' sales while 20% to 30% goes to the profit. (Trunick, 2011, par.5). The goal of many financial managers is to find ways of either turn around the 20% to 30% or eliminate the 30% to 40%. Creating an efficient integration between the suppliers and the consumers has become the core strategy of various supply chain managers. It has to the attention of many organizations that the only to reduce financial expenses and increase revenues is through creating a proper value chain.
Economic globalization has opened avenues for various companies to increase their revenues through the concept of vendor-managed inventory (VMI). VMI is a business model which aims to enhance the value chain by making sure that the consumer has continuous flow of products. The manufacturer and the supply share information regarding the supply quantity and the time of supply. With VMI the producer can track the stock level and identify the right time for replenishment. Through VMI, commodity manufacturers have been able to increase the amount of sales and minimize expenses such as waiting costs. The producers are now able to link with distributors in various parts of the world, and this has helped to only increase the sales, but also increase the product marketing.
Global technological changes across different firms in the world have improved the whole concept of value chain. With high levels of competition exhibited within the businesses operating in the supply chain, technology has been seen as an integral part of value chain. Technology has enabled the supply chain managers to improve their perception of physical operations. Information technology has assisted the organizations to gather data regarding the value chain. This information collected has, in turn, helped the managers in faster planning, implementation, and evaluation. (Marinagi, Trivellas, & Sakas, 2014, p.588). Also, technology has played a great role in providing crucial information about all the customers, suppliers, and competitors around the world. This has helped to boost the managers' perception on the organization's value chain. Firms with established infrastructure on IT have taken a more advanced route by running parallel value adding process through virtual teams. This creation of a parallel virtual value chain is meant to improve the capability of the physical value chain.
With the help of globalization, virtual members of the team can communicate effectively through communication channels such as teleconferencing and CAD (computer aided design). Using virtual value chain (VVC) has improved the speed, flexibility, and lower cost of operations. Apart from improving the level of services, IT has enhanced the extraction of the value from the customers. Extraction of value has been fostered by the creation the of relationship with consumers in the virtual world through the internet. To the customers, global technology has facilitated better decision-making regarding which product to buy. Customers can search for details concerning a particular a product and compare it with various products to come up with the best decision regarding the best commodity to buy. Apart from getting the variety of products, searching the information concerning the product reduces the cost of research. Nowadays customers can negotiate for prices online without physically visiting the premises.
Globalization has also enhanced the operations of value chain through human resource management. Through economic globalization, developed countries have been able to acquire skilled labor from developing countries. Human resource is an underlying asset towards value chain, and most companies have realized their importance. Various companies nowadays have widened their scope when it comes to recruitment of new staff. Multinational companies (MNC) with services and goods across have embarked on the serious hiring of skilled labor especially from developing economies due to low costs involved. Having a pool of skilled labor has always acted as a competitive advantage to the company since it can execute most of the operations efficiently. (Hahn, 2013, p.40-45). With sudden shift in demand for certain types of personnel, most HR managers have decided to find ways of retaining or sourcing the tops talents.
Retaining prolific talent has forced the organizations to adopt various strategies such better salary package and motivation especially for those employees who meet specific goals. Also, liberalization has changed the way organizations perform the recruitment process. Nowadays companies have increased the scope of employment opportunities by allowing individuals from various countries to apply for the positions advertised. This is meant to open more avenues to get best people who will come with ways of improving the value chain. Due to the shortage of particular talents in developed countries, organizations in such countries through globalization have been able to hire the required skills from developing economies at a lower cost. To the developing economies, this practice of brain drain has significantly affected the economic prosperity of the developing country. For example, the amount of young professionals in developing economies such as China is expanding at an average rate of 5.5% annually which is more than five times the number of professionals emerging from developed economies such as Germany, India, and USA. It is approximated that the number of graduates from low-income economies has surpassed that of the high-income economy.
Globalization has led to cultural diversity which in turn has facilitated easy distribution of goods and services to a...
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