The Adviza Company (Essay Sample)

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Table of Contents
1Executive Summary ………………………………………………………………………3
2Introduction ……………………………………………………………………………….3
3Group strategies …………………………………………………………………………..4
4Information synthesis ……………………………………………………………………..5
5Reputation and corporate responsibility management ……………………………………6
6The blogosphere phenomenon ……………………………………………………………6
7The theory of Virtue ethics ……………………………………………………………….7
8Professional development ………………………………………………………………...8
9Conclusion ………………………………………………………………………………..9
10References ……………………………………………………………………………….10
Executive Summary
Having incorporated a holistic approach which majorly focused on Adviza as a company, how it had managed to establish itself as an independent entity, the various moves it had adopted in this quest and how the company had been perceived by both internal and external players; a conclusive group report with valued recommendations was compiled.
This report seeks to critically analyze the report in question with specific references to the conceptualization approach adopted by the group report, the methodology applied to establish the facts expressed in the paper, the various strategies used by the company to effect the changes it envisioned, the considerations used in crafting the recommendations made in this paper and their workability. The paper will also look at certain connotations of theory adopted by the group report in an effort to shed more light on the management practices adopted by the company in relation to the various MBA modules available for review.
Introduction
Research has played quite an important role in the quest to find solutions to most of the problems facing various individuals and corporate entities. The key to a successful research and report compilation exercise is its practitioners’ strict adherence to research procedures and methodologyCITATION God04 \p 9 \l 1033 (Goddard & Melville, 2004, p. 9). Given the relatively short period of time of approximately two days availed to the group for the carrying out of the research process, an array of strategies were implemented to enable the group collect the necessary information as this paper will seek to establish. The paper will give a lot of consideration to the appropriateness of the strategies employed by the group in its quest to analyze operations at Adviza from an individual perspective. Of great concern will also be the data analysis process and how it influenced the recommendations made in the group report for the purposes of establishing weather the entire process would add significant value to the company in question or otherwise with reference to the dictates of the reputation and responsibility MBA module. An analysis of the feedback received from staff at Adviza would also enable this paper evaluate the impact and effectiveness of the group approach utilized during the carrying out of the research activity in question.
Group strategies
Teamwork played quite a pivotal role in ensuring that the gathering, interpretation and analysis of data took place simultaneously to enable the group meet the stipulated deadline. It also facilitated the interaction of different sets of ideas from the various group members to enhance objectivity and divergent views which are quite essential in the research process. This fact enabled the group effectively conduct a benchmarking analysis of operations at Adviza in comparison with those at two other companies namely Prospect and St Giles. Teamwork enables researchers to gather as much data as possible since information is sought from various sectorial players by the various team players at the same timeCITATION Gri08 \p 47 \l 1033 (Griffin, 2008, p. 47). This fact made it possible for the group to collect data from company employees while soliciting for more information online.
The application of several data collection strategies including the use of questionnaires which were emailed to external stake holders and the carrying out of face to face interviews were the methods of choice utilized by the group to retrieve the desired information. Despite the challenges which faced the two methods including the former’s inability to collect information outside the inscribed questions and the former’s inability to reach an adequate number of the desired audience targeted by the research activity; the group report drew a lot of inferences from the data compiled using these two procedures. Telephone interviews were also conducted to collect information from respondents who could not be reached for comments using the two main avenues.
Information synthesis
The kind of reputation a company builds during the course of its dispensation of services greatly determines its anticipated successCITATION Per13 \p 31 \l 1033 (Perez & Leonard, 2013, p. 31). The creation and management of an organization’s reputation is hence an important factor for consideration while crafting its growth and development master plans. In a move aimed at establishing Adviza as an independent company free from the influence of Connexions Thames Valley which had been in existence for a considerably longer period of time; a combination of various strategies were rolled out to enable the company manage its reputation and remain productive as pointed out by the group report. Of significant importance will be the group’s analysis of the company’s maneuvers in comparison to the procedures spelt out in the reputation module.
The reputation of a company is often determined on the basis of how a company is perceived by stakeholders within its sphere of influence but outside the management structure of the said companyCITATION Gri08 \p 61 \l 1033 (Griffin, 2008, p. 61). In order redefine a company’s agenda status and mode of dispensing services to conform to a given reputational dimension, the manner in which such moves are perceived by external stakeholders ought to be given serious thought. The group report gives credibility to this claim by virtue of the number of external stakeholders sought for interviews as compared to the internal stakeholders. The group’s application of the RELATE framework used to compare responses of both internal and external stakeholders in a bid to establish their perception of the company’s reputation also serves to emphasize the importance of the external stakeholder’s opinion.
Reputation and corporate responsibility management
The establishment of a company’s reputation as stipulated in the reputation module entails a procedural process which involves the mapping of the company’s prevailing situation which ...