Describe the Effects of Social Media in the Society (Essay Sample)

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“Effects of social media”
The social media include such websites as face book, twitter, instagram Google+ and many other online loopholes that are utilizable in the society today. They have several impacts to society and thus the major endeavor of this paper is to establish the positive influences of social media to society and critic some of the counter-arguments as much as possible.
To begin with, social media has numerous impacts to daily lives of people, throughout the socio-economic and political dimensions as will be illustrated below.
From the social, point of view social media as helped people throughout the world to make friends. In the recent past, even before mobile handsets were invented, the idea of making friends from across the globe was a far-fetched idea. Nevertheless, with the technological transformation that we see today numerous steps have so far been made in making new friends in a more speedy and convenient way and that is via the social media (Justin, 63).
Secondly, the social media has as well facilitated have enhanced speedy communication. With the interconnection of people online, nowadays-social updates that carry important information can be posted to the various websites and reach whomever we want the information to reach in a span of some few seconds. Thus in places of work, schools and other institutions have embraced this kind of technological advancement especially use of emails and daily posts to make their lives more comfortable in as far as the concept of communication is concerned (Ray, 84).
In addition, the social media has made it easier for people to build their relationships online. Nowadays, through mechanism such as hookups and online dating has provided a suitable platform upon which people socialize with each other from different parts of the world and end up creating bigger social bond some of which lead to marriages. Thus through the technological advancement in reference to the social media, remarkable benefits have ensued in this regard.
Moreover, the social media has as well contributed to the creation of a common ground and or forum on which important issues can be discussed among different categories of peers. Through this common ground people are able to share among other things, their interests’ likes, dislikes, careers and even their normal routine on a day-to-day basis. This form of social communication is important in generating new ideas that fundamental in dealing with life challenges and as well coming with new inventions in solving problems of technological nature (Ray, 53).
Ultimately, social networking has kept people in touch throughout the world. This enables family members to work in distant places from their homes but able to maintain the social bond with other family members through the social media platforms.
On the other hand, the economic dimension has as well registered its fair share of the positive impacts in relation to the social media and its applicability in daily lives of people. Among the notable ones include:
First, the social media has facilitated amplified brand recognition of the different categories of commercially manufactured products. In cases where businesses need to advertise the new products that they have launched in the market, they simply need to take a number of photographs of their new brand products and post them in the social websites such as in face-book, Google-plus, and other relevant applications where they get instant likes and recognition straight away. In such cases, various companies and merchandise firms get an easy avenue of making their adverts reachable to almost every member in the society (Janet, 42). This is therefore associated with an economic advantage in the creation of a huge customer base that is the principal element behind successful businesses and advancement in economic growth.
In addition, due to online marketing and instant shopping, the cost of marketing has significantly reduces to lesser costs incurred in transporting huge product throughout the various distribution outlets. Nowadays money transfers can be done online and thereafter products delivered to respective destinations within a very short period, thus increasing the quantity of business transactions. Therefore, the social platform has positively enhanced the economic sector in this regard.
Moreover, the utilization of the social media platform has led to an improvement in the customer insights. The fact that different business organizations have utilized the social platform, they are able to see what their customer need, in terms of quality and customer preferences. This further culminated .into a situation of informed decisions on the part of the management, in order to diversify the kind of products that they present for their customers. Through such mechanisms way the customer demands and tastes are met, hence creation of a loyal customer base.
Social media as well facilitates to a situation of a richer customer experience. Through the social interactions that are witnessed online, it is an opportunity created for the business firms to publicly demonstrate their customer service level as well as enrich customer-business relationship (Amanda, 48).
Ultimately, through, the social media information about the new product accessible in the market is easily accessible to customers. Elevated conversion rates and improved search engine status are as well other benefits associated with the social platform as far as the economic atmosphere is concerned.
The political gains made using social media cannot be underestimated (Janet, 32). The security agencies throughout the world have embraced the social media to get security briefings thus, they are able to determine the areas of critical concern, due to the security threats and pieces of information posted in different social platforms by diverse categories of people. This enables them to accurately, deal with such situations at the most convenient and appropriate time, thus facilitating efficiency in service delivery to citizens.
Nowadays government projects and crucial state functions are made known to people through the social media. Governments have as well embraced the social media to inform the people on their progresses socially, economically and politically.
On the other hand, some critics of social media have come up with negative perceptions regarding the impacts of social media to our daily lives. The apparent erosion of human moral values and the consequent engagement young people in unlawful activities has been cited as the major problem that is associated with social media (Amanda, 4...