Sign In
Not register? Register Now!
Essay Available:
You are here: HomeArticleBusiness & Marketing
4 pages/≈1100 words
4 Sources
Business & Marketing
English (U.S.)
MS Word
Total cost:
$ 17.28

Analysis of The Digital Transformation During The Covid-19 Pandemic (Article Sample)


Digital transformation during the Covid-19 pandemic.
During the Covid-19 pandemic and based on its natural a great deal of businesses has been impacted by it. Also, due to its rapid outbreak working from home and the limitation of travel become vital and critical to limit the spread of Covid-19 as well as the safety of the people. Thus, digital transformation and E-management show its importance and great value in this kind of situation. This pandemic has forced companies and corporations to highly depends on digital technology and E-management practices as millions of people are working remotely from homes.
In this assignment, you are required to select one company (or more) and based on
what you learn from this course and your perspective answer the following:
• As student and based on your understanding you are required to provides Five factors that are the most beneficent digital factors that a company should have taken during the pandemic and its digital procedures to keep its business alive.


Digital transformation during the Covid-19 pandemic
COVID-19 pandemic is growing exponentially, with every minute of new updates flying. The pandemic has unfortunately already struck corporations hard. With the situation changing, many business owners are uncertain how the risk can be mitigated, workers protected and clients supported. For most firms, it has become difficult, due to lower turnover and general instability in the global financial climate, to sustain financial wheels turn throughout the time of lockdown.
Chinese businesses, which were forced to cope with the reality of coronavirus shutdowns before most American companies, offered a road map for surviving the storm. As storefronts closed and staff remained on the job, smart entrepreneurs changed their sales tactics to prevent major losses.
Lin Qingxuan, a Wuhan-based cosmetics firm, shut down 40 percent of its stores, but its 100+ beauty advisers used digital platforms like WeChat to virtually involve customers and increase online sales. Consequently, Wuhan's revenue in comparison to last year rose by 200 percent unlike the previous year (Heaslip, 2020).
The five factors discussed below are the most beneficial digital factors for an organization to take to sustain its business in the pandemic.
1 Hold virtual meetings.
Attempt to reduce the risk of virus exposure. Team meetings should be postponed or held virtually. Any planned business travel, such as conventions, should be avoided. Should your staff become ill as a result of travel or meetings, you may face a liability problem, or you may have to deal with poor morale and sick leave requests.
2 Build a remote work alternative.
Like so many people now working remotely, there are many free resources available to business owners to help teams stay in touch and work even though they are not in their usual workstations.
Implementing a remote work policy helps defines when the team is supposed to be on-line or accessible, how they will communicate with each other (e.g. via email, video call, or Slack).
3 Keeping employees productive amid a crisis
After establishing a remote work option, companies should look for ways to keep employees productive while working from home during the pandemic.
Employers should have looked for marketing, sales, development, internal communications, human resources, and other tech solutions to ensure that business operations remained stable even in the face of these unforeseen circumstances.
These digital technologies can help organizations increase efficiency and productivity while also making them more resilient to operational disruptions.
4 Examining the viability of the business model
As the economy changes weekly, the business plan must be updated and the company's revenue and expense assumptions checked. It is also a critical time to look at existing cash and cash flow figures (Economic Times, 2020). Keep in mind the length of your runway. A business must determine the consequences for new orders, collections, credit periods, and future bad debts.
5 Invest in technology
The abrupt transition to virtual activities and interactions in an organization and elsewhere also gives you the opportunity to speed up your learning process

Get the Whole Paper!
Not exactly what you need?
Do you need a custom essay? Order right now:

Other Topics:

  • Analysis of the Marketing Strategies of Colgate Company
    Description: Colgate-Palmolive Company is one of the biggest global customer items companies serving individuals in over 200 nations. The company delivers, sells, disperse oral care, individual care, home care, and pet items and comprises two significant brands – Colgate and Palmolive. Colgate is the leading brand ...
    13 pages/≈3575 words| 7 Sources | APA | Business & Marketing | Article |
  • Semco Organizational structure Business & Marketing Article
    Description: Once Ricardo Semler took the helm of leadership at Semco, the organization gradually shifted from autocracy type of organization to a corporate democracy. This change in organizational design prompted diverse view from different people, including business experts and scholars...
    1 page/≈275 words| No Sources | APA | Business & Marketing | Article |
  • Specialty Pharmacy in the European Union Business & Marketing Article
    Description: In February 2012 the European Commission (EC) announced that the euro zone economy would shrink by 0.3% in 2012. In May 2012, Spain announced that they had entered recession, thus joining other Euro-area members also in recession, namely Belgium, Ireland, Italy, the Netherlands...
    3 pages/≈825 words| 8 Sources | APA | Business & Marketing | Article |
Need a Custom Essay Written?
First time 15% Discount!