Research Report Business & Marketing Case Study Paper (Case Study Sample)

Tesla Market Positioning Strategy.
Name:
Course Name:
Instructor’s Name:
Date of Submission:
Introduction.
Innovation and creativity is fundamental to Tesla. Why is this so? Tesla has emerged victorious in May facets of its industry. Entering a market that has already been established and making its way to the top is quite remarkable. The automotive industry has been there since the early 90’s, and Tesla being established in 2003 and fitting in the industry cannot go unnoticed. It’s all about innovation, Tesla has engineered electric cars and with the aid of customer taste and preference, it has developed automotive that best fit into a customer preference. According to Tesla, the industry of innovation suffuses the daily business and entrepreneur of life. When implemented and managed with best available skills and resources, innovation enhances and enriches our lives immensely.
Again, the question Tesla has to consistently answer is, “what to Innovate next” in this particular business course, the modernization should prime to alteration in nearly all facets of its profitability to market tactic. So as to emerge victorious, Tesla must be quite unique in its undertaking. It must use different strategies, like PESTEL and SWOT. This means a correct analysis of political, economic, social and cultural, technological, the legality and environment to implement its creativity and innovation. This demands the observing of relentlessly look for susceptibilities in the business world and yet strait of novelty is always elegant over age. The subsequent part is “why Tesla have to create and innovate”, if the organizations or firm had not revolutionized the technique they did so far, it could have stopped to happen in its existing form. Therefore, innovation cannot be considered as a luxury but an inevitability for any organization determined to flourish in its working. This is the definitive aim of innovation and it efforts the revelation of most countless innovators.