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The Competitive Advantage and Disadvantage of Wawa Based on Customer Service Strategy (Case Study Sample)


an overview of WAWA business
The competitive advantage of WAWA based on customer service strategy
the disadvantage of this strategy
THe changes in MARKETING strategy of WAWA COMPETITORS try to imitate their strategy
simply ANSWERING the questions of THE case is not enough; consider the questions to be clues of IMPORTANT concepts and acts


Wawa business case analysis
Overview of Wawa’s business
Wawa is a convenience business store that operates large fresh food store that has several brands including fleshly brewed coffee, specialty beverages, snacks and sides and assortments soups, specialty beverages like iced milk and cream and breakfast sandwiches. Wawa began in 1803 as an in New Jersey as an iron foundry. In 19th century George Wood started processing plant in Wawa after having an interest in dairy farming. 

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