Southwest Airlines. Business & Marketing Assignment (Essay Sample)

Southwest Airlines
Name:
Institution:
Date:
Southwest airlines have an impressive thing that makes it a flight services provider compared to its competitors. It has gained its popularity due to its low fares, southwest spirit and fun culture, tight strategy-culture fit, competitive power, capable management, approaches to low-cost operations it put in place and its Southwest’s execution of its strategy been superb. Its administration has therefore done a great job, and it deserves being rated and graded as the first option for flights.