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APA
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Business & Marketing
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Essay
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English (U.S.)
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Topic:

The Culture of Starbucks (Essay Sample)

Instructions:

The sample is about the culture of Starbucks,how it has recently changed "clopening" and its management of employees.

source..
Content:

Starbucks
Name:
Institution:
The culture of Starbucks
Starbucks has created a culture that compliments and values multiplicity and inclusion. They have become leaders in diversity and inclusion starting from the leadership team up to the associates in the field. Starbucks has incorporated multiplicity and inclusion into the hub of management competencies so that to make their goals to develop into actuality (Rose, 2014). Each and every leader within Starbucks put into practice behaviors that express inclusion. Rose (2014) further reiterates that it reaches out to influence capabilities, talents and varied point of view. Starbucks operates in varied businesses, teams and functions and as well as on different communities and cultures. The culture of multiplicity and inclusion ha also enhanced in building a diverse personnel, Raising the custom competencies and leading to the growth of varied systems of suppliers. In advancing the goals of inclusion and diversity, Starbucks has leveraged its Associate Network Groups. These groups help the company in providing industry solutions, insight regarding innovation of products, as well as collaborating growth and the enrollment and withholding of partners. In North America, Starbucks has empowered seven associate networks, worldwide council as well as a ground multiplicity and inclusion board (Rose, 2014).
How Starbucks recently changed "clopening”
In the past, Starbucks has been under scrutiny regarding the management of the workers’ hours. Recently the company has moderated the demands of scheduling on its baristas. These aims at addressing the problem of "clopening" whereby the employees are supposed to close the stores late at night and open them wee hours of the following day. Through the scheduling, the management has changed the software of employee management to give managers more power to ensure that working hours are reasonable. The management also recently enforced a rule for posting schedules for at least one week in advance. Baristas who travel for more than an hour are given an alternative to relocating to the locations that are more suitable for them (Shoemake, 2013).
How Starbucks support education for employees
Starbucks has supported employee education by proving baristas with free college tuition so that to complete their bachelor’s degree. For the US workers, the company has joined with Arizona University to provide both part-time and full-time education by providing compensation fo tuition costs for their years of undergraduate learning. The company also gives sophomores and freshmen scholarships, monetary aid and other resources to enable them balance needs of life and that of the work. All United States workforces working 20 hours on average per week at the store of Starbucks can be able to select over 40 undergraduate degree program at Arizona State University. They can earn compensation of full tuition for each semester until the grogram is completed (Rose, 2014).
Recruitment at Starbucks
According to Shoemake (2013), at Starbucks, employees are an important component in the success of the company since they can make or break the organization. This motivates Starbucks to hire and recruit the right people for the job. The company also motivates the employees, train them properly, and they are also encouraged to keep on with the organization for an extended time. Therefore, Starbucks ensures that it provides pleasing jobs, a working atmosphere which is encouraging, suitable work schedules and reasonable reward and reimbursement. This strategy makes the company deploy human resources so as to increase its competitive gain. In attracting talented employees, Starbucks recruit qualified candidates by selecting those in the needs of the organization. Development involves orientation of fresh workers as well as education and development of the existing personnel. To retain good employees, Starbucks motivates them to do extremely well, evaluate their performance, reimburse them suitably and do everything possible to keep hold of them.
Difference of customers in the US and China
There is a significant difference between the customers in the US and those in China. In most of the Asian countries, there is a lo...
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