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4 pages/≈1100 words
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APA
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Communications & Media
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English (U.S.)
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Topic:
Country Media Analysis (Other (Not Listed) Sample)
Instructions:
Country Media Analysis
choose an online international news source (outside of the US). Examples being; China Daily, The Guardian, Japan Times, The Daily Star (Lebanon), South African newspapers, Aljazeera, Deutsche Welle, BBC News, The New Times (Rwanda), or others. Be sure to review this news source a couple of times per week. You may also want to review their FB pages if they have them, as well as any other social media sites. For the assignment you will do both a media analysis and a cultural one.
As you do this, examine the role of the media in the development and maintenance of social, political, and cultural norms. As you follow these news, you should answer the questions:
Who is in the news?
How are the news stories reported? What is the specific rhetoric used?
How often are different groups/individuals included? Examine the proportion of time devoted to the coverage of these different groups.
How are they portrayed?
From whose perspective are the stories written? Give examples and explain.
Who is not in the news? Which groups and/or classes are not represented in the news, but would you expect to see given the demographics of the country and region in which it is published?
How do the media respond to people who are not part of the dominant culture/people who are different from what is considered "the norm?" How are different people or groups of people portrayed? Give examples.
Other guiding questions to help you recognize bias within individual news stories:
What verbs are used to describe the actions of each of the participating groups or parties?
What connotations (implications) do the verbs carry?
What nouns and pronouns are used to describe each of the participating groups or parties?
What connotations do the words carry?
Are each of the participating groups or parties presented with the same level of formality, familiarity, or respect?
How are direct quotes used to present the groups or parties favorably or unfavorably?
What is the proportion of subjective to objective verbs? Nouns?
What is the reporter’s or news service’s attitude, demeanor, or tone toward each of the parties?
How does this attitude, demeanor, or tone affect readers’ perceptions of the events being reported? How does it reflect on the objectivity of the reporter or news service?
In your analysis choose one of the global communication theories we have addressed and one of the intercultural communication theories/modules/concepts to analyze the media content based on the above questions. You will use the theories to explain what you observe to be dominant narratives about social, political and cultural norms.
1100+words source..
Content:
Country Media Analysis: The Guardian
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Country Media Analysis: The Guardian
I have chosen to analyze The Guardian, an online international news source based in the UK. Reviewing this news source over the past couple of weeks, I noticed several key themes and patterns in reporting stories and the perspectives included. Most news stories in The Guardian focus on politicians, celebrities, and other public figures. There is also a significant focus on social and environmental issues, global events, and current affairs. Regarding demographics, the news tends to focus on individuals and groups from Western countries and Europe, particularly in the UK.
The Guardian tends to use a more neutral and balanced tone in its reporting, focusing on objective facts and information. The stories are often written from a third-person perspective and include quotes from multiple sources to provide different perspectives on the issue being discussed. The language is often formal and professional, focusing on providing accurate and reliable information.
The news stories on The Guardian often include a diverse range of individuals and groups, but there is a clear bias towards Western and European perspectives. For example, stories about global events often focus on the reactions and opinions of politicians and public figures from the UK and other Western countries. There is also a significant emphasis on social and environmental issues, with a particular focus on the impact of these issues on Western countries.
In The Guardian, individuals and groups are generally portrayed in a neutral or positive light. There are some instances where individuals or groups are criticized for their actions or beliefs, but overall the portrayal is fair and balanced. The stories in The Guardian are typically written from an outsider's perspective, often providing objective analysis and commentary on events and issues. For example, a recent article on the ongoing conflict in Syria was written by a journalist who was not directly involved in the events but provided a summary and analysis of the situation (The Gurdian, 2022).
One group that is not represented in The Guardian's news coverage is low-income or marginalized communities. Given the demographics of the UK, it would be expected to see more coverage of these groups. Still, they are often overlooked in favor of stories about more mainstream or mainstream-adjacent issues. The media in The Guardian often respond to people who are not part of the dominant culture by providing fair and balanced coverage of their perspectives and experiences. For example, an article on the experiences of refugees in the UK was written from the perspective of the refugees themselves, giving them a platform to share their stories and experiences. In terms of bias within individual news stories, The Guardian often uses verbs that carry neutral or positive connotations to describe the actions of participating groups or parties. For example, in a recent article on the climate crisis, the verbs used to describe the actions of environmental activists were "campaigning" and "advocating" rather than more negative verbs like "protesting" or "rioting."
The nouns and pronouns used in The Guardian to describe participating groups or parties are generally neutral, avoiding connotations that could be perceived as either positive or negative. For example, in a recent article on political unrest in Belarus, the nouns used to describe the opposition were "protesters" and "activists" rather than more charged terms like "rioters" or "insurgents." In my analysis of The Guardian, I noticed that participating groups or parties are generally presented with the same formality and respect. However, there are instances where certain groups or parties may be presented with more familiarity or informality, depending on the context of the story. For example, in a story about a political protest, the protesters may be presented with more familiarity and informality than the politicians being protested against.
The Guardian often uses direct quotes to present groups or parties favorably or unfavorably. In some cases, direct quotes from individuals may be used to support the reporter’s perspective on an issue. In contrast, in other cases, direct quotes may provide a counterpoint to the reporter’s perspective. For example, in a story about a controversial political decision, direct quotes from supporters may be used to present the decision favorably. In contrast, direct quotes from opponents of the decision may be used to present it unfavorably.
In my analysis of The Guardian, I have noticed a relatively balanced proportion of subjective to objective verbs and nouns. While subjective language expresses the reporter’s perspective on an issue, objective language is also used to present facts and information without bias. This balance helps to maintain the objectivity of the news service, as it allows for multiple perspectives to be presented without overwhelming the reader with a particular point of view. The attitude, demeanor, or tone of The Guardian’s reporters and news service toward participating groups or parties is generally professional and neutral. However, there are instances where the reporter’s or news service’s perspective on an issue may be more evident, such as in opinion pieces or editorials. In these cases, the attitude, demeanor, or tone may be more critical or supportive of a particular group or party.
Hofstede's Cultural Dimensions Theory is a framework for understanding different societies' cultural values and norms. The theory identifies six dimensions of culture, including individualism vs. collectivism, masculinity vs. femininity, and power distance. Each dimension is measured on a scale, with high and low scores indicating the dominant cultural values in a society. The Guardian's news coverage ...
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