Supply Management Business & Marketing Case Study Paper (Case Study Sample)

Caterpillar iOperations iand iSupply iManagement
University’s iName
Submitted iby iNames:
Tutor:
Date:
Table iof iContents TOC \o "1-3" \h \z \u Introduction PAGEREF _Toc484861334 \h 3Operations iStrategy PAGEREF _Toc484861335 \h 3Managerial iskills iand icompetencies ifor imanaging isupply ichain PAGEREF _Toc484861336 \h 6Managerial iSkills iand iCompetencies ifor iOperations PAGEREF _Toc484861337 \h 8Planning iand iManaging iOperations PAGEREF _Toc484861338 \h 9Recommendations ito iEnhance iLean iand iquality imanagement iand iOverall iCompetitiveness PAGEREF _Toc484861339 \h 12Conclusion PAGEREF _Toc484861340 \h 13Reference iList PAGEREF _Toc484861341 \h 15
TOC \h \z \c "Figure" Figure i1 PAGEREF _Toc484860248 \h 8
Introduction
Organisations istrive ito iremain icompetitive iby iacquiring iand imaintaining isubstantial imarket ishare. iHowever, isome iexternal iconditions ichallenge isome iorganisations’ iinitiative iof imaintaining ithe idesire imarket ishare. iCaterpillar iorganisations isuffered ithe ifate iof iglobalizations ithat ihas iresulted iin idecreased imarket ishare idespite ibeing ithe iglobal ileader iin imanufacturing idiesel iand inatural iengines, imining iand iconstruction iequipment, iand iindustrial iturbines. iThe icompany ihas isuccessfully imanaged ito ienter ithe iglobal imarket iand irespond ito icustomers’ iviews ithrough iits icorporate iwebsite i(Caterpillar, i2017). iThis iplan ihighlights ihow ithe icompany ican iimplement ichange imanagement iby iformulating ian ioperations istrategy ithat iwould iintegrate iwith imarket ifunctions iand iresource irequirements. iSecondly, ithe iplan iassesses ithe irequired imanagement iskills iand icompetencies ithat iwould iguide ithe icompany ito irespond ito isupply ichain iand ioperations idynamics. iThirdly, ithe iplan ihighlights iways iin iwhich ithe imanagement ican imanage ioperations ifunctions iand iworkflows. iFourthly, ithe iplan iprovides irecommendations ito imanagement iregarding iimplementing imanagement ichange ithat iwould iimprove iquality, ilean imanagement, iand icompetitiveness iof ithe ibusiness. i