The Clothes Shop in UK: Next PLC Fashion Company (Essay Sample)
tHE MANAGEMENT PAPER FOCUSED ON NEXT PLC, A POPULAR UK ONLINE RETAIL SHOP. i EXPLORED THE VARIOS MANAGEMENT STARTEGIES THAT NEXT PLC HAS ADOPTED TO GAIN COMPETITIVE ADVANTAGE WITHIN THE UK MARKET. FOR EXAMPLE, THE FIRM HAS ADOPTED ADVANCED TECHNOLOGY TO BUILD ITS BRAND NOT ONLY IN THE LOCAL BUT ALSO IN THE GLOBAL MARET. i ALSO USED HIGH QUALITY SOURCES TO SUPPORT THE CLAIMS.
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THE CLOTHES SHOP IN UK: NEXT PLC FASHION COMPANY
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Introduction to Retail
Retail businesses have greatly impacted shaping the United Kingdom's economic development. There are several SMEs and multinational corporations within the retail industry. Retail business organizations acquire products from manufacturing companies and sell them to the consumers at a profit. According to Black (2009, p. 6), the clothing retail industry is a multi-billion dollar industry that contributed to the nation’s economic growth. Technological advancement has led to retail business operations within the virtual marketplace. Over the years, retail fashion companies such as Next Plc, Reiss, and FatFace have created an enabling environment for ecommerce operations. Business organizations have embraced physical stores and online operations to expand global operations. The clothing industry is one industry that has witnessed tremendous growth due to retail business operations. The retail clothing industry ensures that consumers have seamless access to high-end apparel tailored towards the taste and preference of global consumers. In essence, the retail industry has redefined contemporary fashion within society.
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