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5 pages/≈1375 words
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MLA
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Literature & Language
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Essay
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English (U.S.)
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Topic:

Facts about six companies: Google,Apple.Microsoft,Whole foods market, Netflix and Disney (Essay Sample)

Instructions:

The task was to write facts about each of the six companies identified by the client.The sample paper entails facts about these six companies(Google,Apple.Microsoft,Whole foods market, Netflix and Disney)their founders,year of inception,market coverage and their competitive advantage.

source..
Content:
YourFirstName YourLastName Instructor's Name Course Title 18 July 2014
Any Topic (writer's Choice)
Google.
This company was co-founded by Larry Page and Sergey in 1998 and has its head office in Mountain View California. It was a private company until 2004 when it made an initial public offer of ordinary shares, thus becoming a public limited company. Google is best known for offering the following services and products search and cloud computing software and online advertising technologies.
Over the years the company has seen rapid increase in its revenue which has necessitated the acquisition and partnership with companies outside its business. This prompted diversification has led to its offering online productivity software including Gmail, an office suite and social networking services, whilst applications include web browsing, organizing and editing photos and instant messaging, besides the company leads itself in the production of Android mobile operating system.
The company has also taken drastic steps to conserve the environment, in 2004 it formed a not for profit philanthropic Google .org, whose mission was to create awareness of climate change and good public health.
Apple
The company was formed in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne to develop, design and sell computer electronics as its core business. The head office is in Cupertino, California. A recent survey ranks the company as the second largest information technology company after Samsung.
The company prides itself in offering a wide range of products some of which include Mac Line of computers, the iPod media player the iPhone SmartPhone and the iPad tablet computer. In its diversification strategy the company is also involved in the development and design of consumer software, some of them include OS X and IOS operating systems, iTunes media browser, the Safari web browser and the life and I iWork creativity and productivity suites. The company has re-branded its logo over the years to reflect current trends. Fortune listed apple as America’s most admired company in 2008.
Lobbies from environmental groups, for the company to shift its reliance on electricity from coal  to  run its data centers , saw the company shift  to greener power and currently the 75% of the company’s energy is from renewable sources of energy.
Microsoft Corporation.
This company was started in 2005 by two childhood friends Bill Gates and Paul Allen both of whom had a passion in computer programming. They both dropped school to pursue their dreams. Currently Microsoft is a large multinational with its headquarters in Redmond in Washington. The company prides itself in offering a wide range of products some of which include Microsoft windows an operating system for personal computers, Microsoft office suite and internet explorer a  search engine.
The company also offers products like an Xbox game console and of late it has diversified its activities and ventured into the production of computers and in 2012 they produced a Microsoft service a series of tablet products. Microsoft Corporation had an initial public offer in 1986, and since then the company saw an increase in its revenue and embarked on a diversification strategy, this led to the acquisition of Skype Technologies in 2011.
It has the largest market share, in offering a range of software for personal computers and mobile phone in recent developments. Being in a technological field the company greatly makes some improvements to some of its products and services. The improvement of Microsoft office 2010 software saw additional features like Visio, Project, Mappoint, InforPath and OneNote. This has also seen the company re-branding its logo over the years
The company has shown concern for the environment by purchasing green power from the Texas wind project, and this move led to it being ranked 17th place by Green peace’s guide to Greener Electronics.
Whole foods market, Inc.
This company was started as a small natural food store back in 1978 by John Mackey and Rene Lawson. Its headquarters are in Austin Texas and the current chief executive officer is John Mckey.The Company went public in 1992 by issuing ordinary shares. Since then it has expanded its business and now it’s an international company with subsidiaries in the USA, Canada and the United Kingdom.
The whole food retail store has, segregated itself to dealing with high quality natural and organic food. Its expansion plan began in 1984, and entailed opening of new stores in different places and acquiring existing natural stores. Some of the acquired natural stores by then entail Wellspring Grocery, Bread and Circus and Florida Bread of Life stores. Its presence was felt in the United Kingdom when it acquired Fresh and World stores in 2004.
The company is also involved in the distribution of personal care and house cleaning products, which are not natural products; this resulted in a lawsuit by Attorney for selling products those high levels of carcinogenic contamination. Nevertheless whole market specializes in purely natural’s foods and have a policy of meeting their customer needs by ensuring that their products are free from flavors, colors, sweeteners and preservatives.
The company‘s purchasing policy entails buying from an international wholesale supplier, regional and local outlets that meet their set standards. The company is also well known for its concerns for the environment, and received the EPA Green Award in 2004.in its effort to reduce pollution the company resorted to renewable packaging system and a policy they termed as ‘come with your own bag”.
The company is main marketing policy is natural food, and in their efforts to support  the proper treatment of animals they don sale meat and milk from cloned animals and eggs from hens confined to battery cages. Recent studies show that Whole Market is the second largest purchase of Green power and the largest natural and organic retail in America.
Netflix Incorporation.
Netflix incorporation is an American company, its main business, is the provision of on –demand internet streaming media and distribution of DVD via email to its subscribers. The head office is in Los Gatos California. This is an international company with subsidiary companies in Denmark Finland Norway, Sweden, United Kingdom, and the Netherlands and in Ireland. It’s also commands a substantial market share in North and South America and Latin America countries like Mexico and Brazil. This company was formed by Marc Randolph in 1997.since then it had been a private limited company until 2002 when it made ...
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