Fictional Company 'Bike Pro' Strategy Development and Deployment (Research Paper Sample)
Objective
Using the methodologies and tools we discussed in Strategy Development and Deployment you will build your own Strategies for a fictional company – BikePro.
Scenario
First, read the short narrative of the BikePro bicycle corporation's external and internal environments.
Deliverables
1. Complete a SWOT analysis using the four Quadrants layout 2. Develop major strategies using the match between strengths and threats
3. Develop major strategies using the match between opportunities and weaknesses
Executive summary
This report explores the Bike Pro strategies, a bicycle manufacturing company based in Canada. SWOT analysis in this report indicates the strengths, weaknesses, opportunities, and threats of Bike Pro company. The SWOT analysis is derived by exploring and analyzing the company's internal and external environment.
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