Proctor and Gamble Internal Analysis Management Essay (Essay Sample)
The vice president of strategy for your selected firm (Proctor and Gamble) has asked you to prepare an objective review of the internal strengths and weaknesses of the firm. Your leaders are hoping to use this understanding to plan for the future direction of the organization.
Preparation
Use the Capella University Library, the Internet, or resources provided in the Firm Research Information document (in the Suggested Resources) to find at least four current, scholarly, or professional resources that provide the information you need for this assessment.
Requirements
Prepare a 4–6-page executive briefing report identifying not only internal strengths and weaknesses, but also a rationale that addresses why your analysis pointed to a particular strength or a weakness. Also be sure to focus on strategic elements (capabilities) of the firm and on how the strategic elements fit into the strategic position of the company.
Use the Executive Briefing Report template available in the Required Resources. Use headings and subheadings to help organize the key points of your 4–6-page executive briefing report and include the following:
Evaluate how the selected firm leverages its resources and capabilities to execute the business strategy. Are the firm's capabilities found in its functions or the value chain, or both? Does the strategy give coherence to decisions about allocation of resources?
Evaluate the effectiveness of the organizational structure and management system design. Include the firm's ability to support the key resources and capabilities that execute the business strategy. Is the organizational structure suited for the particular tasks and particular business environment of the firm?
Explain possible ethical dilemmas and governance issues. These issues may include shareholders and stakeholders, distribution of excess profits, and top management's pay.
Use clear headings and subheadings to organize the key points of your report.
Your report should be clearly written and communicate effectively to organizational leadership; use correct grammar, spelling and mechanics as expected of a business professional. Cite and reference all sources using current APA style.
Additional Requirements
References: Support your executive briefing report with at least four academic resources from the Capella University Library.
APA Style: Use proper APA style for all citations and references.
Length: The body of the report must be 4–6 double-spaced, typed pages, not including the references list.
Written communication: Demonstrate graduate-level writing skills through accurate communication of thoughts that convey the overall goals of the analysis and do not detract from the message.
Font: Times New Roman, 12 point.
Proctor and Gamble Internal Analysis
Name
Institution
Proctor and Gamble Internal Analysis
Effective strategic and future planning of the firm depends on the team credited for this task and the tools that they plan to incorporate for the same task. SWOT analysis is one of the vital strategic tools used for planning in competitive and successful firms. It is one of the useful techniques used by managers to evaluate the strengths, weakness, opportunities, and threats at a given time. Analyzing the strengths and weakness of Procter & Gamble firm will enable managers to know the current business environment and hence they will be in a better position to plan for the future direction of the firm effectively.
SWOT analysis is an interactive process that is immensely performed and requires the various department to coordinate, such department targeted included finance, marketing, strategic management, planning, and management information systems (Weihrich & Koontz, 2005). The SWOT analysis framework aids a firm in identifying internal strategic factors such as weakness and strengths. Proctor and Gamble is one of the most successful firm in its industry. It has continued to maintain this position because of a continuous habit of critically analyzing and reviewing the SWOT analysis.
Proctor and Gamble was founded in 1837 as a company for producing paper products such as tissue paper, pampers and bathroom tissue (Martinsons, 1994). It was created through a partnership of candle and soap makers. In 1890, the company became a corporation increasing its sales in the United States. Its success can be attributed to the strong reputation it holds in marketing, high-quality products, and conservative management. Through the years Proctor and Gamble has managed to acquire and merge with other firms both internationally and locally.
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