Impacts of Consumerism in Choosing Primary Care Provider Term Paper (Term Paper Sample)
The task was about examining consumerism in healthcare marketing
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Impacts of Consumerism in Choosing Primary Care Provider
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Impacts of Consumerism in Choosing Primary Care Provider in Saudi Arabia
Introduction
In global economy the health sector is considered as the first and largest developing industry which is consuming more than 10% of the GDP in countries like Saudi Arabia. In Saudi Arabia kingdom healthcare sector plays a great responsibilities in the growing of the peoples as well as Kingdom economy. An analysis of the specifics of the health industry revealed six major forces affecting the growth prospects, namely the rapid aging of the population in all developed and many developing countries like Saudi Arabia; a growing labor shortage of middle and junior managers; the introduction of new medical procedures; development and implementation of new treatment technologies, the globalization of health industry market and the role of government policies increase in these countries. The key for healthcare organizations to be successful in their marketing strategies begins with having a holistic understanding of why marketing is important, what it offers and how consumers find it beneficial. Healthcare marketing strategies must be consumer focused, socially acceptable, and innovative all while remaining competitive and adapting to a constantly changing world.
Needs of Consumers from Care provider in Saudi Arabia
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